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Nike: Detroit Lions

Public-Library concepted and art directed the imagery announcing the redesigned Detroit Lions uniforms. An infinite environment revealed the new-look Lions with flooding atmospheric color and bold lighting that enhanced details. Tire marks added an element of grit and power that has become synonymous with the Motor City.

Nike: Detroit Lions

Public-Library concepted and art directed the imagery announcing the redesigned Detroit Lions uniforms. An infinite environment revealed the new-look Lions with flooding atmospheric color and bold lighting that enhanced details. Tire marks added an element of grit and power that has become synonymous with the Motor City.