Red

Red represents a diverse group of directors and artists that make commercials, branded content, and experiential projects. Public-Library created a structure-focused brand that allows Red to lead, as well as support, depending on the dynamic of the moment. Red is a company which exists invisibly to those outside the industry, but a company whose function and guidance create infinite opportunities. This concept was visualized through layering, alignments, and textural mixtures. 

Red

Red represents a diverse group of directors and artists that make commercials, branded content, and experiential projects. Public-Library created a structure-focused brand that allows Red to lead, as well as support, depending on the dynamic of the moment. Red is a company which exists invisibly to those outside the industry, but a company whose function and guidance create infinite opportunities. This concept was visualized through layering, alignments, and textural mixtures.