To celebrate the Grammy Museum's 10th anniversary, Public-Library worked in collaboration with the museum to create “Music Has A Home.” A typographic campaign reliant on a reducible grid and the newly introduced Grammy Museum color palette. The vibrant and disorientated positioning of the gradients formed the foundation that allowed the strong horizontal of the typography to become a strong vehicle for the campaigns message.
Advertising, Branding, Campaigns, Copywriting, Creative Direction
To celebrate the Grammy Museum's 10th anniversary, Public-Library worked in collaboration with the museum to create “Music Has A Home.” A typographic campaign reliant on a reducible grid and the newly introduced Grammy Museum color palette. The vibrant and disorientated positioning of the gradients formed the foundation that allowed the strong horizontal of the typography to become a strong vehicle for the campaigns message.
Advertising, Branding, Campaigns, Copywriting, Creative Direction