Study New York

Study New York is a sustainable and eco-concious label founded by designer Tara St. James in Brooklyn, New York. Public-Library worked with Study New York to elevate their brand  to better present the label in the modern aesthetic their garments encompass.

A custom lettered logotype with a signature navy blue became the focal point of the rebrand. New art direction for lifestyle and eCommerce imagery reinforced the refresh and a redesigned and rebuilt digital experience brought the new identity to life.

Study New York

Study New York is a sustainable and eco-concious label founded by designer Tara St. James in Brooklyn, New York. Public-Library worked with Study New York to elevate their brand  to better present the label in the modern aesthetic their garments encompass.

A custom lettered logotype with a signature navy blue became the focal point of the rebrand. New art direction for lifestyle and eCommerce imagery reinforced the refresh and a redesigned and rebuilt digital experience brought the new identity to life.