In 2018 we began working with Mac Miller. Mac was in the process of recording two yet-to-be-named albums. The first became “Swimming” and was released August 3, 2018, the second, “Circles” was released January 17, 2020. In the early days of our collaboration “Circles” was going to be the leading album. However this quickly changed. Malcolm McCormick passed away on September 7, 2018 shortly after the release of “Swimming.” Finishing “Circles” without him was impossible. We did all we could to complete his vision with help from those who knew him best.
Advertising, Art Direction, Branding, Concept Development, Copywriting, Creative Direction
In 2018 we began working with Mac Miller. Mac was in the process of recording two yet-to-be-named albums. The first became “Swimming” and was released August 3, 2018, the second, “Circles” was released January 17, 2020. In the early days of our collaboration “Circles” was going to be the leading album. However this quickly changed. Malcolm McCormick passed away on September 7, 2018 shortly after the release of “Swimming.” Finishing “Circles” without him was impossible. We did all we could to complete his vision with help from those who knew him best.
Advertising, Art Direction, Branding, Concept Development, Copywriting, Creative Direction